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Communication (Introduction and Definations)



Introduction to Communication

  • Communication has existed since the dawn of human civilization. It is a fundamental human activity that allows people to share thoughts, emotions, ideas, and plans.
  • Human beings communicate to express feelings, emotions, ideas, and experiences and to establish relationships with others.
  • Communication is the process of exchanging information, ideas, thoughts, or feelings between individuals or groups through symbols, signs, words, or behaviors.
  • Effective communication should be clear, simple, precise, and free from misunderstanding or ambiguity.
  • Humans communicate using verbal and non-verbal symbols, both of which are essential for interaction.
  • Language is the most vital tool in the process of communication; it allows us to share knowledge and build social connections.
  • Communication involves the transfer and sharing of knowledge, ideas, and attitudes among people.
  • It is an exchange of meaningful information designed to create understanding and cooperation.
  • Communication occurs through various channels, including:
    • Verbal: Spoken or written language.
    • Non-verbal: Body language, gestures, tone, and facial expressions.
    • Visual: Pictures, charts, symbols, graphs, or digital media.
  • The main components of communication are: Sender, Message, Channel, Receiver, Feedback, Context, and Noise.
  • Communication is a two-way process involving a sender (who transmits the message) and a receiver (who interprets it).
  • It must be purposeful and goal-oriented, ensuring that both sender and receiver share a common understanding.
  • A mutual code or language between the sender and receiver is essential for successful communication.
  • Feedback is a critical part of the process as it confirms whether the message was understood correctly.
  • Communication can be broadly categorized into:
    • Mass Media Communication – Reaching large audiences through radio, television, newspapers, or the internet.
    • Group Communication – Targeting smaller audiences through discussions, storytelling, or cultural performances.

Definition of Communication

The term ‘communication’ originates from the Latin word ‘Communis’ or ‘Communicare’, meaning to share. Thus, communication means sharing of ideas, opinions, or feelings between two or more persons to achieve mutual understanding.

Some Standard Definitions

·        Leagans (1961):
“Communication is the process by which two or more people exchange ideas, facts, feelings, or impressions in ways that each gains a common understanding of the meaning and intent of messages.”

·        Merriam-Webster Dictionary:
“Communication is the act or process of exchanging, expressing, or conveying information and ideas through speaking, writing, or gesturing.”

·        Oxford Dictionary:
“Communication is the activity or process of expressing ideas and feelings or giving people information.”

·        Keith Davis (1967):
“Communication is the process of passing information and understanding from one person to another.”

·        Louis A. Allen (1958):
“Communication is the sum of all the things one person does to create understanding in the mind of another.”

·        Peter Little (1972):
“Communication is the process by which information is transmitted between individuals and organizations so that an understanding response results.”

·        Denis McQuail (2005):
“Communication is the process of sending meaningful symbols between individuals or groups to influence and produce responses.”






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